The
ambassador appointment of the 2014 Korea Brand Entertainment Expo (KBEE)
was held on July 21 at Seocho's International Conference Hall.
Seo In Guk and VIXX attended the ceremony.
Actor Seo In Guk and boy group VIXX were selected to be
representatives of Hallyu at KBEE, becoming the new face of Korea and
Brazil's culture, economics, and IT communication.
The 5th KBEE will be held in San Paulo, Brazil at the WTC Exhibition to promote collaboration and communication.
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